Client: Paramount Pictures International
Alchemy has created the prizing concept for Paramount’s international promotion of the movie Watchmen. Prizes will be used to generate media coverage in 19 countries around the world and the promotions will culminate in a large live event in New York later this year designed by Alchemy. More details will be released soon.
http://watchmenmovie.warnerbros.com

Client: Paramount Pictures International
Currently in production, the latest Star Trek film to be released by Paramount is a chronicle of the early days of James T. Kirk and his fellow USS Enterprise crew members. Just as the film has strong appeal to trekkies and non-trekkies alike, so does the (literally!) “out of this world” promotional prize which Alchemy has created for the film. The competition will go live in 13 countries in early May this year when more details will be released.
www.startrekmovie.com

Client: Paramount Pictures International
Paramount is releasing the hotly anticipated sequel to Transformers in June this year. To help secure international media coverage for the film Alchemy has created an action-packed prize tying into the film’s key themes that will be promoted in 20 countries around the world. The competitions will go live at the end of June this year when more details will be released.
www.transformersmovie.com

Client: Paramount Pictures International
In August this year the fantastic live action adventure GI JOE will hit movie cinemas around the world. Alchemy has designed three fantastic prizes in three stunning locations to tie into the main themes of the movie: glamour, action and martial arts. More details will follow once the film is released.
www.gijoemovie.com

Client: Paramount Pictures International
Paramount Pictures International wanted a “money can’t buy” promotional prize to generate stand out media coverage for the international release of their film The Spiderwick Chronicles. The prize needed to be highly appealing to their target market in 15 different countries, and tie in closely with the themes of the film.
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